Faro

We make sure ChatGPT recommends your business.

Faro tracks how AI agents recommend small and mid-sized businesses across ChatGPT, Claude, Perplexity, and Gemini — then makes sure your business is the one they pick. Built for South Florida. In English and Español.

Live AI queries happening right now
ChatGPT

Who's the best HVAC company in Doral?

Searching local businesses…
Perplexity

Find me a plumber in Hialeah who speaks Spanish

Searching local businesses…
ChatGPT

Best accountant for a small restaurant in Miami

Searching local businesses…

Your customers are asking AI who to hire. You want to be the answer.

About one in ten searches in the US now happen on AI platforms instead of Google. That number is growing every month. Your customers are already asking ChatGPT, "Who's a good accountant near me?" or "What's the best HVAC company in Miami?" before they ever open a browser tab.

AI doesn't return ten blue links. It reads its sources, forms an opinion, and names one or two businesses. If you're not in that answer, you don't exist — no matter how good your Google reviews are.

Most local and mid-sized businesses have no idea whether they're showing up in AI recommendations. There are no reports, no dashboards, no alerts. Faro changes that.

How Faro works.

We track

We monitor every major AI agent — ChatGPT, Claude, Perplexity, Gemini — for the questions your customers actually ask. We see when you appear, when competitors appear, and which sources AI is citing.

We optimize

We write and publish content that AI agents trust. We get your business into the directories, listicles, and review sites that AI cites most. Done for you — in English and Spanish.

We report

Every month, you and your CPA get a two-page report showing exactly where you stand. No dashboards to learn. No marketing jargon. Just whether AI is recommending you more than last month.

Questions about pricing, timelines, or exactly how this works? Read our FAQ — everything answered in plain language.

La Esquina de la Fama on Calle Ocho — a Cuban restaurant in Miami's Little Havana, warm string lights glowing at dusk, bilingual menus, a worker at the counter

Made in Miami. For Miami.

We built Faro for the businesses that built this city.

Are you a CPA or trusted advisor?

Faro is built to be offered through advisor relationships. Your clients trust you with their finances, their taxes, and increasingly their business strategy. AI visibility is the next frontier — and it's one they'll need help navigating.

Partner firms get co-branded monthly reports, a revenue share on every client they refer, and the option to lock in exclusive territory coverage for their market. We handle everything — you stay the trusted advisor.

Become a partner

Join the waitlist.

We're onboarding our first ten Miami pilot clients. Be one of them.

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